SEO Blog | SEO Tips 2017 | Online Marketing News

Social Media Optimization is a way for organizations and individuals to generate publicity through social networking tools like Twitter and LinkedIn, online communities like Facebook, and automated tools like TwitterFeed and Ping.fm. The term “social media optimization” was originally coined by SEO consultant extraordinaire, Rohit Bhargava, the senior vice president of Ogilvy 360 Digital Influence and author of the Influential Marketing Blog. Social media optimization is basically a way to promote your blog , website, or even your company’s brand, through social media, without being obnoxious or overtly commercial. Sure, you can blanket sites like Twitter with “Want to lose weight? Download my free report, ‘19 Ways to Lose Weight Fast’” repeatedly, or brag about your latest affiliate paycheck, but that’s not going to get you any followers. At least none worth talking to. Whether you are an SEO consultant or you are new to social media marketing, there are a few rules you need to foll...

SMO, or Social Media Optimization , helps build website traffic by using social media based websites. The dawning of web 2.0 has seen many different social media websites crop up in an equally large number of different guises. Content sharing, social bookmarking, and collaborative websites form the basis of this initiative and it is these types of website that you need to use in order to leverage the power of the social web. SMO As Guerrilla Marketing The nature of Social Media Optimization is such that it could be considered form of guerrilla marketing. Website owners and blog owners have the choice of either investing money or their own skills and time in order to generate traffic from social sites. As long as your efforts are directed appropriately, the more work you put in the more reward you will reap. SMO As A Link Building Technique Social optimization also has a happy side effect - it helps to build your link profile so you will usually gain search engine traffic in...